PPC/SEO/Digital Media Placement Specialist

Introduction

Affinity Group is seeking an inbound marketing specialist with experience in PPC, digital and social media advertising placement, and SEO. The candidate will be working on a range of internal and external multinational brands and will need to have the experience and capability to oversee and manage multiple inbound marketing campaigns. The right candidate needs to be self-motivated, analytical, organized and be able to effectively work on your own.

Duties & Responsibilities

Requirements:

Relevant degree

Google AdWords and Analytics certified

Minimum three years’ experience in managing Google Ads campaigns

Experience using Google Analytics and Google Tag Manager

Experience in social media advertising (Facebook, Twitter, LinkedIn etc)

Experience in SEO

Strong analytical skills with the ability to interpret data constructively

Passionate about all things digital

Strong communication, visualization, and presentation skills

High levels of self-motivation and autonomy

Continually look to innovate, learn and resolve problems

Ability to multitask and plan across a range of projects

Good technical communicator

 

We are looking for someone who: 

Is enthusiastic about all things digital

Keeps up to date with the latest developments in the digital advertising arena

Is sure of themselves and confident in their abilities

Is a team player who is proactive and able to work independently

Is naturally curious, wants to understand how things work

Enjoys solving problems and overcoming challenges

Remains calm, cool and collected under pressure

 

Core competencies and responsibilities include:

Implementation of campaigns: Create, execute, and manage digital advertising campaigns. Google Ads, Facebook/Instagram, LinkedIn, Twitter etc. paid media implementation, including technical know-how, accurate campaign structure, managing spend and budgeting.

Monitor campaign performance: Track and analyze campaign performance on a day-to-day basis to ensure campaigns are performing at an optimal rate. Making adjustments to meet KPI objectives. This includes the daily monitoring of budgets, keywords, creative, performance, campaigns, and overall account health.

 

Job Category: Marketing
Job Type: Full Time
Job Location: Umhlanga

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